CFL Announces New Partnerships

SiriusXM Canada and CFL renew multi-year broadcast agreement

All SiriusXM subscribers to get CFL games from across the league including playoffs and Grey Cup

TORONTO – SiriusXM Canada (TSX: XSR), the country’s leading audio entertainment company, today announced it has renewed a multi-year agreement with the Canadian Football League (CFL) to offer SiriusXM subscribers across North America live broadcasts of the 2014 and 2015 CFL seasons, including French language broadcasts of all Montréal Alouettes and Ottawa REDBLACKS games.

Beginning today, every regular and post-season game, including the 102nd Grey Cup championship game in Vancouver, B.C., will be available live to Sirius and XM satellite and online subscribers on Canada Talks (channel 167). Live French-language broadcasts of Montréal Alouettes and Ottawa REDBLACKS games can be heard on Influence Franco (XM 174) and Attitude Franco (Sirius 164).

“It is important to us to be able to offer our subscribers access to play-by-play of the CFL wherever they are,” said John Lewis, Senior Vice President, Programming, SiriusXM Canada. “The league is more exciting than ever with the addition of a new team, new stadiums and even more action from across the clubs and we’re proud to be a part of that.”

“We are thrilled to continue partnering with SiriusXM, now for a ninth year,” said Michael Copeland, President and Chief Operating Officer for the CFL. “Their subscriber base gives us the opportunity to serve our fans across North America and attract even more people to our game and our league.”

Those satellite radio subscribers who add SiriusXM Internet Radio access to their subscription can also listen on the SiriusXM Internet Radio App and online.

CFL play-by-play joins SiriusXM’s comprehensive coverage of every major sport, including NFL, NHL, MLB, NBA, PGA, Barclays Premier League, UEFA Champions League and more.

SiriusXM Canada’s complete CFL regular season schedule listing is available online at


Three-year agreement will see Canadian North fly Grey Cup teams

TORONTO – Canadian North is proud to become the official airline of the Canadian Football League.  This new three-year partnership, announced today, will include flying the East and West Division Champions to the 102nd Grey Cup game in Vancouver this November.

“There is nothing more Canadian than the CFL and we are excited to be partnering with both the league and the Grey Cup,” said Steve Hankirk, President of Canadian North. “We’re thrilled to broaden our relationship with the CFL and believe this creates opportunities for more teams to charter with Canadian North.”

Mark Cohon, Commissioner of the Canadian Football League, said: “Canadian North prides itself in contributing to the communities it serves, and that makes the airline a great fit for our league, which has a long history of doing the same.”

Sports Business Canada

Covering the top stories at the intersection of sports and business in Canada.